The ask
Sage Software engaged Remedy to tell the customer story of Severine, a Parisian small business owner.
Our production approach
We wanted to avoid a more corporate, sit-down interview, so instead we filmed documentary style footage of Severine all over Paris. Severine’s interview VO helped narrate this story of how she relies on Sage for her business.
The execution
One day of production across Paris with a small footprint and a moving camera using mostly natural light. Back at Remedy, we edited six versions of the video: the event opener and both :90 and :60 social cuts in French and English. The film was shown at the Sage Summit.